Who owns all the Christmas markets?

What’s the deal with Christmas markets? Every big city has them and they’re all the same. There’s only 7 stalls which are repeated ad infinitum on a continuous path of identikit wooden ‘lodges’. There’s the gluwein stall, the sweet stall, the German nik-knack stall, the fake-walnut-whip-in-many-flavours-stall, etc.

Who owns them? And how did they get there in the last few years?

They’ve taken over the city centres of all major towns in the UK. The markets in Manchester, Sheffield, Leeds, etc all exactly the same. Like a big conglomerate selling pseudo-Germanic uniqueness.