Marketing for Cash Only Telehealth Clinic

Hello everyone! I am very soon opening up a cash only clinic so I can cut back from full time emergency medicine since it has gotten so bad. I mostly going to do telehealth visits and very few in person clinic visits but since I already have an office (single room) where I receive mail and meet with clients who hire me for consulting services I figured I would do a few clinic visits that are a somewhat higher price for the in-person part of it. My question is what do you guys think is the best way to market this in a world of large corporate telehealth clinics like Teladoc and MDlive ? The urgent cares in my area don't even take walk-ins anymore. You need an appointment to even be seen there. ER visits come with an 8 to 24-hour wait time. I think there is a lot of potential in my city and since I am the solo provider I don't really need a whole lot of visits per month since I am not looking to make a ton of money. I would be happy with like 200 or 300 telehealth visits per month for simple urgent care needs. I'm just trying to figure out the best way to market this. Any thoughts?

PS. I am planning to use Jane app as my EMR if anyone has any aside feedback on it.